ING Newsroom

Applications open for ING DIRECT Dreamstarter crowdfunding

Published on 11/08/2016

Applications are now open for the latest round of ING DIRECT Dreamstarter, an online crowdfunding initiative supported by StartSomeGood and the School for Social Entrepreneurs that helps get ideas for social change off the ground.

Since launching in 2014, the Dreamstarter crowdfunding program has supported 51 social entrepreneurs to raise more than $760,000 for social impact projects across the country – from empowering refugees and migrants with training and employment in the fashion industry to reducing the cost of illegal graffiti on communities by investing in legal street art.

Dreamstarter alumni include Darcy St. Project, a coffee school and café in the western Sydney suburb of Parramatta. The social enterprise directly assists disadvantaged communities, indigenous, youth-at-risk and recent migrants through coffee education and training.  Since 2014 it has trained 200 students, providing work experience and life skills to expand their employment opportunities and help them feel included in the community.

Thanks to a successful Dreamstarter crowdfunding campaign, Darcy St. Project is expanding its training program by purchasing a Wheelys Café: a full-service café on wheels powered by the sun, wind and pedal power. This pop-up café will give Darcy St. Project the opportunity to scale their business to train 1000 students every year.

About Dreamstarter crowdfunding
The ING DIRECT Dreamstarter community provides knowledge, support and funding to help a wide range of social projects to affect real change in the communities we live in.

* Each social project will set a tipping point they need to raise for their project via crowdfunding.

* For selected projects, ING DIRECT will pledge up to 50% of the tipping point to help build momentum and reach the target.

* Projects will then need to use their own networks to crowdfund the remaining 50% of pledges, with the help of ING DIRECT’s promotional support.

* Once the project successfully meets its tipping point, all pledges are then turned into real donations – giving the project the funds it needs to get off the ground.

Alongside the crowdfunding program, Dreamstarter provides campaign training and support, grants for growth, providing a financial boost to help take your social enterprise to its next stage, and bursaries funding full scholarships for learning programs with the School for Social Entrepreneurs.

Applications are open at ING DIRECT Dreamstarter until 28 August 2016 with live crowdfunding campaigns launching on 18 October 2016.

-ENDS-

Media contacts:
Kristen Costandi, PR Manager, ING DIRECT
+61 2 9018 5160, +61 413 317 225
E: kristen.costandi@ingdirect.com.au

About ING DIRECT
ING DIRECT changed the way Australians bank 17 years ago by launching the country’s first high interest, fee free online savings account. Since then, we’ve brought this low fee value to home loans, transactional banking and superannuation.
With over 1.6 million customers – and $34 billion in savings and $40 billion in mortgages – ING DIRECT has the highest Net Promoter Score of any bank.
Australia’s most recommended bank (Source: Nielsen Consumer & Media View Jul ’15 – Dec ’15 (n=9,552) when compared by customers of 14 other banks operating in Australia.).

About StartSomeGood
StartSomeGood is a crowdfunding platform for social innovation. They aim to create an “everyone a change-maker” world, where anyone with an idea for creating a better future is empowered to make it happen. They connect your dream with the people and resources you need to make an impact.

About the School for Social Entrepreneurs
School for Social Entrepreneurs (SSE) Australia inspires and equips change-makers and social entrepreneurs to establish, scale and sustain social ventures that foster social and economic participation, and create a lasting impact within disadvantaged communities. Their vision is a community powering positive change-makers for a more inclusive and sustainable world.

Media Enquiries

David Breen
Head of Corporate Affairs
0412 933 060
David.Breen@ing.com.au

Megan Landauro
Public Relations Manager
0413 317 225
Megan.Landauro@ing.com.au

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Sydney NSW 2000

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